Shoebox PR

Who We Are

The Shoebox Team at work. May 2016, Culver City Galleries. (left to Right: Diane Williams, intern Harper Altshule and Sheli Silverio) Photo credit Kristine Schomaker


Shoebox PR was created in February 2014 when Kristine Schomaker started working with a friend who needed help getting press for an exhibition. Working as social media, marketing and advertising manager for the Brewery Artwalk Association and an artist herself, Kristine has been using social media and press to gain exposure for her own art and that of the artists she supports at the Brewery. She realized very fast how much artists were looking for help getting their work out to the public, media and galleries. Most artists want to focus on working in the studio rather than handling the business side of art. Kristine’s many years of administrative experience as well as her skills in leadership, organization, art history education and knowledge of the art world have given her the experience needed to help these artists gain greater exposure for their work so they can continue to create unhindered.


The Shoebox PR Team:

KRISTINE SCHOMAKER is an Art Historian and multidisciplinary artist living and working at the Brewery artist complex in Los Angeles, California. She earned her BA in Art History and MA in Studio Art from California State University at Northridge where she studied under Betty Ann Brown and Samantha Fields. In 2014 Kristine founded Shoebox PR aimed at helping artists gain a presence in the art world.

Kristine is also the publisher of Art and Cake a contemporary L.A. Art magazine reviewing shows, interviewing art influencers and covering art world events that will impact how the Los Angeles art scene will be remembered. Kristine has taught art history at Antelope Valley College and Pasadena City College, formed an artist collective in Los Angeles and has organized and curated numerous art exhibitions throughout Southern California.

SHELI SILVERIO is a fine artist and illustrator living and working in Los Angeles. She has studied studio arts and humanities at Pasadena City College, California College of the Arts in San Francisco, and California State University Northridge. An integral part of the LA Art World, Sheli is a member of the Los Angeles Art Association and is currently working for Shoebox PR, offering valuable resources to emerging artists.

DIANE WILLIAMS is a multi-disciplinary artist based in Los Angeles. Her work has been featured in select publications and she has exhibited in several shows in Los Angeles. Her art is in both private and public collections. Williams earned her BFA degree from California State University, Long Beach. A member of the Los Angeles Art Association and works at Shoebox PR, Diane utilizes her extensive background in graphic design and marketing to support artists and navigate the LA art scene.